
Craic™ is the leader in comedy industry technologies
The word Craic means ‘enjoyable time spent with others’- a perfect reflection of comedy’s power to bring people together.
The comedy industry is a dynamic ecosystem, made up of thousands of diverse individuals and businesses - from grassroots entertainers and talent agents to established venues, crews, and production houses. Craic exists to technically support and advocate for the industry, with a mission to make comedy and laughter more accessible. More than just entertainment, comedy and laughter are powerful tools for mental well-being. By fostering positive connections and uniting communities, our aim is to help make life more enjoyable for all.
CRAIC CRM TECH
Craic CRM is the exclusive Spotlight-IMDbPro-Wikipedia-style platform for verified comedy industry individuals and businesses - affectionately known as the Craic Dealers.
The Craic team, alongside industry professionals, personally verifies each user, ensuring an accountable, high-quality platform where the comedy industry can thrive. From searching and managing admin across profiles and events to collaborating and keeping up-to-date with industry news, Craic CRM is built to support comedy professionals at every level.
Join* Craic below or login.
*Please note, we are currently experiencing a high volume of registrations from the comedy industry and Comedy-on-Prescription providers. Thank you for your patience during this period.
CRAIC HEALTH TECH
Craic Health is the comedy industry’s dedicated hub for ‘Comedy-on-Prescription’ - a term coined by Craic Founder Louisa Jackson to establish comedy as a recognised format within creative health and social prescribing.
“You do not rise to the level of your goals. You fall to the level of your systems” - James Clear, Atomic Habits.
Craic Health is a system designed to bridge the gap between the comedy industry, communities, key organisations, and local to national government. It provides structure, education, evidence and pathways for collaboration, ultimately supporting better mental health through comedy and laughter.
Comedy-on-Prescription can be physical, digital, or immersive. It is adaptable and continuously evolving—from live gigs and workshops to immersive experiences that harness the power of laughter for wellbeing.